France

B to C file market | B to B file market | Main file editors

Definitions:

B to C file: list of individuals' (consumer) and companies' (business) names and addresses
B to B file: list of companies' (business) and companies' clients (business) names and addresses

The distance selling sector is widely developed in France, and as a result the files hired are of excellent quality. The market is mature with medium growth. More than 1 500 files are available on the market, 80% for B to C and 20% for B to B. 61 member companies of the National Union of Direct Communication (SNCD) make their files of companies and/or individuals available.
The average rates for the files are from 130 to 220 euros per thousand (for a thousand addresses).
GFM is a file search engine which allows you to identify editors of BtoB and BtoC files.

B to C file market

The SNCD estimates that there are 1 200 B to C files available in France.

B to B file market

There are 100 B to B files available in France according to the SNCD.

Main file editors

La Poste Solutions Courrier

BtoB : more than 2.8 million company addresses
BtoC : more than 17 million addresses

Les 3 suisses (Regilist)

BtoC : 5.5 million addresses

Acxiom

BtoC : 7 million e-mail addresses, 6 million addresses

Reed Expositions

BtoB : 1 200 000 named addresses, of which 600 000 e-mails.

Kompass

Company directory: 1.8 million companies in the world and 160 000 establishments in France

Médiaprisme

BtoC

Pages Jaunes Marketing Services

BtoB
BtoC : 18 million addresses

Cegedim

BtoB : 325 000 telephone and fax numbers, 2 813 856 head offices.

Médiacible

BtoC : more than 15 million customers

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Last updates: March 2008.