Germany

B to C file market | B to B file market | Main file editors

Definitions:

B to C file: list of individuals' (consumer) and companies' (business) names and addresses
B to B file: list of companies' (business) and companies' clients (business) names and addresses

On average, a German household receives 87 letters a year from mail shot campaigns. The average rates for files are from 110 euros to 380 euros per thousand (for a thousand addresses).

B to C file market

According to the DBI consultancy firm, about 1 500 B to C files appear to be available in Germany. One of the biggest B to C files in Germany is the Schober Consumer Master file : it contains 50 million consumer addresses and offers more than a billion pieces of information.

B to B file market

There are 4.6 million companies in Germany. According to the DBI consultancy firm, about 400 B to B files appear to be available.

Main file editors

Gfm.fr

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Kompass

Company directory

Schober Allemagne

BtoB : 5.5 million addresses
BtoC : 50 million consumers

Trebbau

BtoB
BtoC

Cebus.net

BtoB : 4 million company addresses
BtoC : 35 million consumer addresses

Creditreform

BtoB
BtoC

Mediaprisme

BtoC

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Last updates: November 2007 .